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 Wirtschafts- und Sozialwissenschaftliche Fakultät

Marketing

The Marketing Area offers extensive and diverse research activities as well as multiple ways to specialize in the fields of Marketing and Retailing.

Senior Faculty

Prof. Dr. Marc Fischer

Marc Fischer bei "Find an Expert"

Department of Marketing and Market Research

Prof. Dr. Werner Reinartz

Werner Reinartz bei "Find an Expert"

Department of Retailing and Customer Management

Prof. Dr. Franziska Völckner

Franziska Völckner bei "Find an Expert"

Department of Marketing and Brand Management

Prof. Dr. Hernán Bruno

Hernán Bruno bei "Find an Expert"

Marketing und Digital Environment

Junior Faculty

Jun. Prof. Esther Kang Ph.D.

Esther Kang bei "Find an Expert"

Consumer Psychology and Behavior

Jun. Prof. Dr. Martin P. Fritze

Martin P. Fritze bei "Find an Expert"

Trade Fair Management and Marketing