Research focuses

Behavioural studies centered on supply chain coordination, delving into the interactions between supply chain partners and examining the supply chain models influenced by the data from end customers

Curriculum vitae

• Since 2024: Professor for Behavioral Operations (Area Supply Chain Management, WiSo Faculty, University of Cologne)

• 2015-2024: Assistant Professor (Area Supply Chain Management, WiSo Faculty, University of Cologne)

• 2011 - 2011: Exchange Doctoral Student in Behavioral Operations Management (Judge Business School, University of Cambridge, UK)

• 2008 - 2015: Doctoral student in Management Science and Engineering (Department of Industrial Engineering, Tsinghua University, China)

Selected publications

• Duhaylongsod, J. B., Y. Zhao^*. Characterizing the retailer’s preference for demand-control and demand-promotion efforts. Production and Operations Management, 2024, 33(2): 530-549.

• Chen, F., Y. Zhao^*, and U. Thonemann. The value of response time information in supply chain bargaining. Manufacturing & Service Operations Management, 2023, 25(1): 19-35.

• Chen, J., Y. Zhao^*. High price or low price? An experimental study on a markdown pricing policy. European Journal of Operational Research, 2020, 284(1): 240-254

• Fritze, M. P., G. Gänser-Stickler, S. Türk, and Y. Zhao. "F*ck Off Google": Protest against google campus berlin. The Case Journal, 2019, ISSN 1544-9106.

• Zhao, Y., X. Zhao, and Z. M. Shen. On the learning process of a newsvendor with censored demand information. Journal of the Operational Research Society, 2016, 67(9): 1200-1211. 

• Zhao, Y., X. Zhao. How a competing environment influences newsvendor ordering decisions. International Journal of Production Research, 2016, 54 (1): 204-214.

• Zhao, Y., X. Zhao. On human decision behavior in multi-echelon inventory management. International Journal of Production Economics, 2015, 161: 116-128.